My client, a London based, high growth software solutions Start Up operating in Europe are currently looking for a dynamic Marketing Manager to lead the companys marketing strategy and operational execution. With a 70k-80k basic + flexible bonus, this is an exceptional opportunity to drive the marketing strategy within a start up company on the verge of global expansion.

This passionate and talented individual will be responsible for marketing strategy, branding, campaigns, lead generation, media relations, analyst relations, social media, copy and collaterals. The ideal candidate will come from a Start Up background with exceptional B2B marketing experience, strong partner influence and proven success in previous organisations.

Key Responsibilities:
Full responsibility and management for the planning and implementation of a strategic
marketing plan.
Demand generation, marketing pipeline generation and integrated alignment with sales
management to ensure marketing-to-sales lead transfer criteria and follow-through.
Work closely with product management team to define marketing materials
and programs.
Leverage the services of corporate, web marketing and external suppliers to maximise budgets, extend reach and deliver effective programs
Lead public relations program to the external market and to critical partners including salesforce.com.
Manage social media presence and direct programs to improve our social media
reputation and recognition
Organise, manage and recruit for attendance at specific targeted events
Produce period-based analytical reporting package which illustrates marketing
effectiveness on a per campaign basis and marketing budget ROI.

Required Skills/Experience:
The successful candidate must be able to demonstrate proven B2B marketing methods and
experiences at prior employers which dramatically increased demand generation and sales success.#
The successful candidate must be a social media expert.
The successful candidate must be knowledgeable of CRM business software applications
(ideally within the salesforce.com arena)
Critical personal qualities for success in this role will include a hands-on attitude to
achieving results and the flexibility to adapt to changing priorities.
This position requires an energetic individual with the attitude and ability to complete
projects to the highest standards within tight time frames.
Public relations experience is essential.
Strong experience working in the IT or business software industry is helpful.
A strong team player, self motivated and able to work with the minimum of supervision.
Customer focused with excellent written and verbal communication.
Results-oriented with a focus on metrics and reporting.